WAYNESBORO VA (Rocktown Now) — The City of Waynesboro Economic Development Department has announced the launch of a new, competitive grant program designed to help local businesses give their storefronts a new look.

The Building Improvement Grant Program offers financial assistance to property owners, tenants, and prospective tenants in qualifying areas of Waynesboro’s downtown and newly rebranded Rockfish Gateway (East Main Street).

Eligible businesses can receive reimbursable grants of up to $5,000 for façade improvements like painting, awnings, and signage, and up to $4,000 for landscape improvements for including hardscaping, paving, and new plantings.

“Our downtown and Rockfish Gateway corridors play a vital role in Waynesboro’s business landscape,” said Greg Hitchin, Director of Economic Development and Tourism. “This program is an investment in local businesses and our commercial areas, supporting ongoing revitalization efforts and helping make Waynesboro an even more welcoming place to live, work, and visit.”

Qualifying businesses can apply before the September 2 deadline.

All improvement projects must be completed by December 31, 2025.

For full program details and to apply, visit WaynesboroBusiness.com.

Questions can be directed to Staff@WaynesboroBusiness.com.